Why Sotheby’s?

Luxury marketing. Global reach. Local expertise.

When you list with Jillian Shaw, your property isn’t just posted—it’s professionally positioned for maximum exposure and value. As part of Tomlinson Sotheby’s International Realty, your listing gains the power of a globally recognized brand and a trusted local expert.

Global Reach, Local Roots

Exterior of a Sotheby's International Realty office with signage, two leafless trees, a bench, a green newspaper box, and a trash can on the sidewalk.

Sotheby’s International Realty connects your listing to buyers across 72 countries and 990+ offices. Jillian brings the boots-on-the-ground advantage: a Coeur d’Alene native, licensed in both Idaho and Washington, with a proven record in luxury and complex transactions.

Marketing That Goes Beyond the MLS

Your listing is promoted through a multi-channel strategy:

  • SothebysRealty.com + 5,000+ global real estate sites

  • Premium placements in NYT, WSJ, Forbes, AD, Mansion Global

  • Paid social media with over 500k followers worldwide

  • Custom local & regional campaigns

  • Private network of qualified buyers

It’s not just exposure—it’s strategic, targeted visibility.

We Tell a Story—Not Just Show a Home

  • Pro photography & drone shots

  • Lifestyle staging

  • Video walkthroughs

  • 3D/VR tours for long-distance buyers

Your Price Point, Backed by Real Numbers

No guessing. Jillian creates a data-backed pricing strategy that positions your home competitively. Then we track how it's performing with real-time analytics and make adjustments when needed—before your listing goes stale.

Luxury Isn’t Just a Division—It’s Our Standard.

Whether it’s a waterfront estate or a downtown condo, your property gets the same elevated service, sophisticated marketing, and attention to detail that define the Sotheby’s name.